screenprintWalking stick specialist Classic Canes has launched a new website with features for both the public and its trade customers.

The Somerset-based family business has created a modern site using beautiful lifestyle photography to appeal to its own customers and its end users.  Members of the public can now view the entire range and read complete specifications before locating a retailer, whilst trade customers can log in to an improved trade only ordering section, where they can save partial orders, review previous orders and repeat or edit them as required.

Managing Director, Charlotte Gillan, says:

“Classic Canes is all about style and quality, so our new website reflects this both through its function and its elegant appearance.  The excellent lifestyle pictures by renowned portrait photographer Tim Mercer clearly demonstrate that a walking stick can be as much a fashionable accessory as it is a functional item.

“The new website provides a wealth of information to both the public and our trade accounts, so that they can have the convenience of finding what they require whatever the time of day or night.”

Classic Canes stocks over 700 traditional and contemporary walking sticks, seat sticks and umbrellas, which are sold through retailers in more than 40 countries worldwide.

Visit the new site at